Morbidelli Returns to EICMA 2026
Morbidelli Returns to EICMA 2026
Oct 2, 2026
Milan, Italy, November 2026. Morbidelli confirms its participation in EICMA 2026, the International Two-Wheel Exhibition taking place at Fiera Milano Rho, Milan, from November 5 to 8, building on the momentum of its recent world premieres. Following a strong showing in 2025, the brand returns to Milan to continue strengthening its international presence and its offering across categories.
As part of Keeway Group, Morbidelli will once again share the show floor with sibling brands Benelli, Keeway and EZI, at Hall 6, Booth D20, reinforcing the group's unified presence at one of the industry's most important trade events.
New models will be unveiled during the brand's official press conference on Tuesday, November 3, 2026 (Press Day), at 13:00 CET, one hour after the Benelli press conference, following the same format as in 2025. Members of the press and distributors are cordially invited to attend in person, and the conference will also be streamed live via YouTube on the brand's official channel: @MorbidelliGlobal
Beyond the press conference, visitors will find the Morbidelli stand alive throughout the show with additional activities and activations, offering a closer look at the brand's growing lineup.
For international media following remotely, local times are:
13:00 Milan
20:00 Beijing
07:00 New York
09:00 Buenos Aires
Morbidelli Motorcycle Communications Team
press@morbidelli.com
press@morbidelli.com
EICMAMORBIDELLI2026WORLD PREMIÈRE 2027